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Email marketing must focus on relevance, expert says – Business Strata – Business News

Email marketing must focus on relevance, expert says Business Strata - Business News Email marketing campaigns will focus on careful targeting and relevance next year, an expert has said. Tink Taylor, managing director of dotMailer, ... Relevancy 'key to e- marketing ' BCS Email marketers to 'focus on relevance and ROI' Experian QAS all 3 news articles